Pay-Per-Click Advertising (PPC) | Google Adwords
Things to know about Google Adwords/Pay-per-click advertising in South Africa.

*You can also specify that you would prefer to pay per impression, this option means that you pay per 1000 times that your ad is displayed.

How do we go about a Pay-Per-Click Campaign?
Identify the products and service queries that users ARE typing in and focus on those words.

Much like SEO, we focus on keywords and phrases that customers are typing in that are relative to your product. You then decide on how much you are willing to spend per day and the amount your are willing to spend on each click so you never have to pay more then you budget for. We write a few adverts that will be displayed when the users search for your selected keywords and then measure the success of the campaign. From the data we gather over time, we can establish which adverts and keywords are performing better then others and can therefore refine the campaign to be more effective and efficient.

Why do I need Google Adwords?
If done properly you will make more money.

If your PPC campaigns are implemented properly you will get more customers to your website. You can measure the traffic and the cost and can easily determine if the amount spend is worth the traffic it is generating.

What can SEO-Spring do for me?
We will try our best to get you a good return on the money you spend.

With a well implemented Google Adwords/sponsored link campaign you can get a great return on your money and with the statistics available, you will easily be able to make decisions as to its worth.

How long does it take?
It is almost instant.

The Google Adwords / Pay-Per-Click Campaign can be started immediately. It takes as long as it takes us to set up the account, select the keywords, write the ad text and enable the account.

We have out together a variety of different pricing structures to suite your budget.

1. We charge a setup fee, this includes the keyword research, and competitor analysis as well as the written Adwords text adverts.
2. We charge a monthly management fee which is a percentage of the campaigns monthly budget, you will be sent monthly reports to based your decisions on.

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